A pier silhouetted against an orange sunset sky with a surfer walking on the beach below.

What’s New! and 8 Pismo Beach Memories You’ll Never Forget

Three photos lined up, one of the pier, one of two girls walking at sunset, and one of the cliffs and ocean in Pismo Beach

Pismo Beach has a way of becoming the trip people don’t stop talking about. The one that turns into a tradition before you even realize it, the place your kids will remember long after the summer fades. There’s something about the ocean breeze here, the way the pier looks in the morning, the sound of live music drifting across the lawn at golden hour, that stays with you.

This season, the classic car show is back to take over downtown, outdoor live music is sprinkled across the calendar, and the beach is ready to make you feel like yourself again. Come make the memories worth keeping.

Featured Lodging Specials

Drone shot of the Pismo Preserve green hills with the end of the pier in front

Vote for Pismo Beach as the Best Beach in California

We just brought home our second consecutive USA Today 10Best Best Small Coastal Town title, and now there’s a one last competition to win this year.

Pismo Beach is nominated for Best Beach in California, and we need your help. Voting is open daily through May 19.

Vote for Pismo Beach

It’s one click, no email sign-up, and only takes three seconds!

Old car with the Pismo Surf sign above it on the street

40th Annual Pismo Beach Classic Car Show

This one draws car lovers from across the world (yes, even international visitors), and honestly, it’s worth the trip even if you’re not a car person. The Classic at Pismo Beach runs May 29–31, 2026, taking over downtown with hundreds of show cars, live music, beer gardens, and a vendor village steps from the beach.

Saturday is the main event. Watch 200 cars cruise through downtown in the Official Classic Cruise from 6–8 PM, then stay for the charity auction, where the Just Cruzin’ Life Foundation raises money for organizations like Folds of Honor and Ronald McDonald House. Sunday wraps with Show and Shine judging and the awards ceremony.

Admission is free. Book your stay early as parking fills fast and being in town means you can walk to everything.

Learn More
A group of people gathered on the lawn for live music with text Live on the Rocks above it

Live on the Rocks Summer Series

Spend a weekend on the lawn at The Cliffs Hotel & Spa with an ocean view and a live band. Live on the Rocks is a free, family-friendly concert series.

This year’s lineup:

Bring a blanket or low-back lawn chair and settle in. Food and drinks are available on site. Parking is $20 self-park or $30 valet.

Live on the Rocks
A concert poster for Pacific Breeze Concerts

Pacific Breeze Concerts

Pacific Breeze Concerts bring free live music to the Rotary Amphitheater at Dinosaur Caves Park on Sundays at 1 PM this summer.

This year’s lineup:

  • June 14: Carbon City Lights
  • July 12: The Molly Ringwald Project

Pack a picnic, bring the kids, and claim your spot on the lawn. Food is available on site, and kids activities are part of the mix too.

Events Calendar
Two kids and a mom looking at art with the ocean in the distance

Art in the Park and the Summer Market

Two of the best excuses to come to Pismo Beach without an agenda are back for the season.

Art in the Park returns to Dinosaur Caves Park on June 7 with 50-plus local artists and makers, live music, and a blufftop setting above the water. It runs monthly through summer, free to attend, and easy to spend a few hours at with kids or dogs in tow.

The Pismo Summer Market kicks off May 27 and runs every Wednesday from 4–7 PM through early September at the Pier Plaza. Local vendors, fresh food, live music, and that golden late-afternoon light over the water. It becomes a weekly ritual pretty fast.

Pismo Beach Events

New & Noteworthy Dining

Swell Sandwich Shop is open at 231B Pomeroy Avenue, serving classic cold cuts for around $10. It’s exactly the kind of no-fuss lunch spot a beach town needs. Open daily 11 AM–4 PM!

Westerly Shell Beach is opening soon in the previous Spyglass Inn Restaurant location at 2703 Spyglass Drive. They’ll bring Cali-coastal cuisine, incredible decor, cocktails, and Shell Beach blufftop ocean views. Follow @westerlyshellbeach on Instagram for the opening date announcement!

Drone shot of the Pismo Preserve green hills with the end of the pier in front

National Anthem Singer Needed

The 4th of July is just around the corner and we need a national anthem singer. Be a part of the biggest celebration of the year!

It’s quick to submit an audition video and the winner will be notified next month.

Submit Auditions
Two bikes under a live oak tree

Image by @foggy_rider_fotos

Bike Month in Pismo Beach

May is National Bike Month and Pismo Beach happens to be one of the better places on the California coast to celebrate it. The Bob Jones Trail runs flat along the creek all the way to Avila Beach, the Pismo Preserve has 11-plus miles of singletrack with ocean views, and the ride out to Edna Valley wine country is there for anyone who wants to earn their glass.

Several hotels offer complimentary bike rentals for guests, which makes it easy to skip the car entirely for a day. Didn’t pack one? Local rental shops have you covered too.

Ways to Ride in Pismo
Two little kids holding up crabs in front of the sand castle

Photo of the Month

Our winning shot from @bossauctioneer perfectly shows what Pismo Beach is all about. Simple, memorable moments with your toes in the sand. May the summer bring the best sandcastles ever to our shores.

Want to be featured? Tag @pismobeachca or use #pismobeachca!

Follow on Instagram
The Pismo Beach letters with a surfer walking to the left of them

Photo by @nitantshroff

Pismo Beach is the kind of place where you park the car and don’t need it again until you leave. Walk to the pier, the beach, the farmers market, a concert on the lawn, and dinner with an ocean view, all without doubling back. Or swap the car for a bike and cover even more ground.

However you spend it, a weekend here has a way of turning into something you start planning again before you’ve even left. Book your stay by checking out our lodging specials.

Lodging Specials